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Real tactics, real data, Canadian context. Updated weekly by the 360Marketing team.

โญ Featured Article โ€” May 2026

Content

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  • Marcus Chen, Head of AI SEO
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8 Sep 2026

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AI SEO

How to Get Cited by ChatGPT: 7 Tactics That Actually Work in Canada

61.7% of LLM citations are ghost citations โ€” source links with no brand mention. Here's how to get into the other 38.3%, with tactics tested on Canadian brands.

Marcus Chen

23 May 2026

AI SEO

AI SEO Canada 2026: The Complete Guide to Ranking on Google, ChatGPT & Perplexity

Local search is one area where AI hasn't killed organic clicks โ€” users still need addresses, hours, and reviews. But the tactics have changed significantly

Marcus Chen

23 May 2026

AI Ads

5.1ร— ROAS: How a Vancouver E-Commerce Brand Fixed Their AI Ads Strategy

From 1.8ร— to 5.1ร— ROAS in 4 months. The exact campaign structure, creative rotation system, and bidding changes that drove the improvement.

Marcus Chen

23 May 2026

AI Content

AI + Human Content Marketing: Why One Without the Other Fails

Pure AI content is detectable and gets penalized. Pure human content is too slow for 2026. The hybrid model that gets you both ranked and cited.

Marcus Chen

23 May 2026

AI Design

Why FCP Under 0.4s Triples AI Citations (And What Canadian Sites Get Wrong)

Pages loading in under 0.4s get 3ร— more ChatGPT citations than slow pages. Here's the technical checklist we run on every Canadian web build.

Marcus Chen

23 May 2026

AI Social

LinkedIn Is the #1 AI-Cited Social Platform. Here’s How Canadian Brands Should Use It.

LinkedIn is cited in 11% of all AI responses โ€” more than any other social platform. The posting strategy that makes your brand visible to AI and buyers.

Marcus Chen

23 May 2026

AI UGC

AI UGC in Canada: How Toronto Skincare Brands Are Scaling Creator Content

Polished studio ads get skipped. Creator content gets watched. How one Toronto skincare brand cut CPL by 73% by switching to AI-engineered UGC scripts.

Marcus Chen

23 May 2026

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